Matt Scott - Denim Challenge
Fashion, Style

300 Days of Denim

Matt Scott - Instagram

On the 22nd of October 2012, Glue Store Denim Trainer (yes, apparently that’s a real job) Matt Scott pledged to wear the same pair of jeans for 300 days in order to raise money and awareness for the Jeans for Genes Day cause.

We hit him with one of our 5 by 5 interviews to get the lowdown on the man behind the denim.

The Lifestyle Department: Who or what is inspiring you right now?

Matt Scott: Being part of the Glue Store team I’m lucky enough to be in an environment that is inspiring every day; from the people I work with to the local and international brands we carry and the customers I meet in stores across the country. We’re a community that strives to create a new experience for our customers all the time so we’re always trying new things.

TLD: Where do you want to be in five years?

MS: Travelling the world and working with denim; I have a wide interest in fashion but denim will always be my first love. We believe that everyone deserves the perfect pair of jeans, it’s both my aim Glue Store’s aim to help you find them and will go to great lengths to ensure we have something for everyone.

TLD: Five essential items for reworking your denim 300 times over?


  1. Plenty of plain white T-Shirts (a timeless classic)
  2. A solid shoe collection (so you don’t get bored looking down at the same jeans every day)
  3. Some quality belts (they will take some wear)
  4. Mr. Black’s Denim Refresh (denim spray that removes germs and odours without washing, so your friends still hang out with you)
  5. Most importantly, dedication to the cause

TLD: Five things to look for when buying denim?

MS: Fit, Colour, Material, Size and Why. There is a huge number of jeans out now in an almost infinite range of styles and wash combinations. Get some inspiration for the look you want and understand the fit that suits you and the occasion. Most importantly, try the jeans on, that’s the moment you will know whether they’re the perfect pair.

TLD: Describe your challenge in five words

MS: 300 days. Most valuable cause.

Jeans for Genes Day is a national day in Australia when people wear their jeans to raise much-needed funds for research into birth defects and diseases such as cancer, epilepsy, and a range of genetic disorders.

Donate to the cause
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